Stellantis Pro One, the commercial vehicle business unit of automotive giant Stellantis, has revealed a new visual identity, including a new logo that it says embodies the evolution of the business and its ambitions for the future.

The modern reworking of the logo is designed to express the identity of Stellantis Pro One, according to the company, and embodies the strengths that have driven the business’s success while looking ahead to the future of professional mobility.

It will help deliver a consistent and recognisable architecture across the Stellantis Pro One ecosystem and will be seamlessly extended to strategic initiatives such as Stellantis Pro One CustomFit, Stellantis Pro One NEXT and future customer-focused programs, reinforcing their connection to the broader Pro One vision.

“A clear vision for the future requires an identity that reflects progress and direction,” said Eric Laforge, Global Senior Vice President of Stellantis Pro One.

“Our new logo reflects how Stellantis Pro One has evolved and where we are heading next. Guided by our FaSTLAne 2030 strategy, we are building an increasingly integrated ecosystem of vehicles, services, connected solutions and network designed around the needs of professional customers. The new identity reflects both the strength of what we have achieved and our determination to go even further in the years ahead.”

To be introduced across all Stellantis Pro One communications, digital platforms, and customer-facing materials worldwide, the new logo comes into effect immediately and will be prominently featured at IAA Transportation Hannover, September 14, 2026.