Airstream has differentiated its brand as a technology leader since it unveiled its very first trailer in 1931 Words Craig Ritchie and Antonio Mazzucchelli Leading an iconic, heritage brand can’t help but feel like wielding a double-edged sword. On one ...
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As Pleasure-Way RV celebrates 35 years as one of the top Class B motorhome builders in North America, president Dean Rumpel sticks to a simple strategy of differentiating on service Words Craig Ritchie Although most people in the RV industry ...
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Born in 1968 and raised in Gothenburg, Sweden, Peter Jocic took over at Alde on 1st January 2021. He succeeded Tomas Haglund, who held the post for 14 years before moving to pastures new. Aboutcamp BtoB caught up with Jocic ...
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The veteran RV manufacturer aims to shake up the travel trailer market with a high-end alternative focused squarely on today’s buyers Words Craig Ritchie In many ways the year 2021 is a rebirth for Roger Faulkner, the long-serving president of ...
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Dave Thomas was appointed joint MD of Auto-Trail, one of the UK’s volume producers of motorhomes, in 2006. When his fellow MD retired in 2016, he was left on his own to drive the company forward. We caught up with ...
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An interview with Gianalberto Lupi, the new manager of Trigano Italia, who has the task of coordinating the company’s commercial and marketing activities in Europe Words Renato Antonini From trucks to campers: after many years spent working in a variety ...
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Thanks to considerable experience acquired in the RV sector and her perfect knowledge of Italian as well as German, Ute Hofmann was chosen as Managing Director of Laika with responsibility for sales, marketing, service and product departments. Aboutcamp BtoB talked ...
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We met Nicolas Rousseau, CEO of the Rapido Group: the family business has not stopped growing and today, in addition to Rapido, it controls several brands at various production sites, such as Westfalia in Germany, Giottiline in Italy and Roadtrek ...
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The president of the US RV Industry Association speaks with Aboutcamp BtoB about new buyers entering the US market, the current RV inventory pipeline and thoughts on extended supply chains. Words Craig Ritchie Craig Kirby had big shoes to fill ...
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In conversation with Hermann Pfaff, who was appointed president of the ECF (European Caravan Federation) in September after being passed the baton from François Feuillet. He will have to lead the association with a firm hand to face a complex ...
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