A new "Slide Out Your Van" campaign from Lippert Components (LCI) intends to develop more interest and demand from end users for slide-outs in Europe, improve the public’s knowledge of them, and promote the culture and concept of "space on demand" that a slide-out from LCI can create for European campervans, caravans and motorhomes.
In the United States, extendable, slide-out walls are a "must have", so much so that almost all motorhomes, caravans and fifth wheel trailers are equipped with two, three or even four slide-outs.
Lippert Components is the world leader in the technology and production of slide-out walls for RVs. In Europe, however, this system is yet to take off. However, Lippert Components has now reached a definitive development of its Smart Room 2.0 slide-out system for Europe, and aims to increase the use of this solution, which has already been adopted by some important European motorhome and caravan manufacturers.
“On compact vehicles, the slide-out can lead to a reduction in the weight of the vehicle,” - says Lorenzo Manni, commercial director of LCI RV Europe. “In fact, by providing a Smart Room, the vehicle can be shorter yet have more than 2m² of extra space, but with a lower weight per square metre," continued Lorenzo Manni.
The "Slide Out Your Van" campaign will be supported on the main social media networks to open channels of dialogue with campers and dispel any doubts about this technology. This includes an awareness-raising campaign to introduce the advantages of slide-out systems, and at the same time educate people about the system itself. It will focus on the extra possibilities this technology provides, while dispelling many of the myths about the potential problems and limits of a slide-out.
A dedicated website, www.slideoutyourvan.com, available in four languages (English, German, French and Italian), includes an "about us" section, a presentation of the technical details of LCI's Smart Room 2.0 slide-out, case histories and a blog with insights, interviews, videos, and stories.
“By talking to the public at European fairs,” adds Lorenzo Manni, “we realized that many users have concerns about the slide-out technology. They are worried about water leaks, additional weight, and the risk of not being able to retract the system if there is any malfunction of the
mechanism or due to lack of power, the electricity consumption they use and potential heat loss. With this communication project, we intend to dispel any doubts about the Smart Room, make sure the public are correctly informed, and also inform the B2B market about the extraordinary opportunities offered by our product which has been specifically engineered for the European market and for compact vehicles, including, of course, vans.”
From over 90 manufacturing and distribution facilities located throughout North America and Europe, LCI Industries, through its wholly-owned subsidiary, Lippert Components, Inc., supplies, domestically and
internationally, a broad array of highly engineered components for the leading OEMs in the recreation and transportation product markets, consisting of recreational vehicles and adjacent industries, including
buses; trailers used to haul boats, livestock, equipment, and other cargo; trucks; boats; trains; manufactured homes; and modular housing.
The Company also supplies engineered components to the related aftermarkets of these industries primarily by selling to retail dealers, wholesale distributors, and service centers. LCI's products include steel chassis and related components; axles and suspension solutions; slide-out mechanisms and solutions; thermoformed bath, kitchen, and other products; vinyl, aluminum, and frameless windows; manual, electric, and hydraulic stabilizer and leveling systems; entry, luggage, patio, and ramp doors; furniture and mattresses; electric and manual entry steps; awnings and awning accessories; electronic components; appliances; televisions, sound systems, navigation systems, and backup cameras; and other accessories. Additional information about LCI and its products can be found at www.lci1.com.